PROBLEM STATEMENT
Multiple blockchain-based projects are currently available in the market. However, when users engage with several of these projects, they often encounter the inconvenience of having to log in separately to access each project on different blockchain networks. This fragmented approach hinders the seamless utilization of blockchain technology and complicates the overall user experience.
VISION STATEMENT
Our vision is to establish a private blockchain and an integrated network that streamlines user access to various blockchain-based products. With this system, users will only need to log in once to unlock the full spectrum of offerings across multiple blockchains. Additionally, we aim to empower users by providing the capability to create customized projects within the Kentro network. This vision is driven by our commitment to simplifying the blockchain experience and fostering innovation within our ecosystem.
TARGET AUDIENCE
Open Public with Web 3.0 Familiarity: Individuals who possess a solid understanding of web 3.0 concepts and are enthusiastic about exploring blockchain-based solutions.
Multi-Industry Users: Users hailing from various industries, such as trade finance, construction, insurance, and educational institutions. They seek blockchain solutions to enhance their operations and offerings.
Web 3.0 Project and Program Developers: Developers and tech-savvy professionals involved in the creation and execution of web 3.0 projects and programs. They are keen to leverage our platform’s capabilities for their initiatives.
RESPONSIBILITIES
- Brand development
- Research
- Hosting interview
- Data Analyzing
- Product life cycle & strategy engagement
- UXUI design
- Usability testing
TOOLS
- FigJam
- Figma
PROCESS
- Research – Empathis with end user, hosting interview, competitors analyzing
- Ideation – Generate wireframe & produt roadmap
- Design – Develop User interface & prototyping
- Testing – Finish usability test
RESEARCH
Through our extensive research on web 3.0 and blockchain applications, several key insights have emerged:
Abundance of Blockchain Projects: The market is teeming with a plethora of blockchain projects, each catering to different needs and industries. These projects have gained significant adoption across various organizations.
Multi-Blockchain Adoption: A notable 73% of organizations are actively utilizing multiple blockchain networks. This underscores the growing significance of blockchain technology across diverse sectors.
Transaction Verification Challenges: Developers and tech-savvy professionals involved in the creation and execution of web 3.0 projects and programs. They are keen to leverage our platform’s capabilities for their initiatives.
IDEATION
- Offering a unified login experience, starting with email, password, and OTP authentication, followed by the introduction of a wallet feature. This approach allows users to gradually familiarize themselves with web 3.0 technology.
- Aim to optimize efficiency and reduce production costs by consolidating all blockchain transactions within our network
DESIGN MOOD & TONE
Our design approach for this website is driven by a clear vision. We intend to provide a platform that enables individuals and businesses well-versed in web 3.0 to seamlessly connect and establish their projects. To achieve this, we aim to evoke a distinct atmosphere through our design elements:
Professionalism: The design exudes a sense of professionalism, assuring users of a sophisticated and reliable platform.
Technology-Centric: We embrace technology at the core of our design, reflecting our commitment to cutting-edge solutions and innovation.
Business-Oriented: Our design prioritizes a business-oriented outlook, ensuring that users can comfortably navigate the platform and present their materials in an organized and business-savvy manner.
DESIGN SYSTEM – COLOR
DESIGN SYSTEM – TYPOGRAPHY
DESIGN INTERFACE